Lame Super Bowl ads aren’t Bush’s fault

Super Bowl commercials have become about as big a deal as the football game. But the New York Times advertising critic overreached in linking this year’s ads to the war in Iraq. "The ongoing war seemed to linger just below the surface of many of this year’s commercials," Stuart Elliott wrote. "More than a dozen spots celebrated violence in an exaggerated, cartoonlike vein that was intended to be humorous, but often came across as cruel or callous." So President Bush is to blame for the Garmin personal navigation system commercial in which a car-driver-turned-superhero (in photo) battles a "Maposaurus" monster?
Posted by Phillip Brownlee

19 Comments

  1. TRACY
    Posted February 5, 2007 at 12:56 pm | Permalink

    You know that the corporate take-over of America is complete when we devote so much bla-bla to commercials.And now we have critics that specialize in this crap?

  2. Posted February 5, 2007 at 12:59 pm | Permalink

    Yes.

    Popular culture reflects the concerns (often fears) of the community it represents.

    Rappers are revealing a fear of women and the power that women’s attractiveness has over them when they denigrate women in their “music.”

    Advertisers have to short-circuit rationality and go right to the emotional gut that motivates human behavior.

    That means playing on subconscious fears and concerns of the viewer.

    Advertisers wouldn’t be doing their jobs if they didn’t do that.

  3. TRACY
    Posted February 5, 2007 at 1:04 pm | Permalink

    Sorry Capn, couldn’t resist.

    Bushies have to short-circuit rationality and go right to the emotional gut that motivates human behavior.

    That means playing on subconscious fears and concerns of the voters.

    White house staffers wouldn’t be doing their jobs if they didn’t do that.

  4. lucee
    Posted February 5, 2007 at 1:12 pm | Permalink

    Commercials only play on what the American society wants and that has proven to be sex and violence. This is nothing new and why is it even a question of Bush’s fault or not? The Super Bowl is the mother lode of commercials (or used to be) but what I saw yesterday was just more of the same old story and very few creative moments.

  5. J R
    Posted February 5, 2007 at 2:18 pm | Permalink

    I did not get to see all of the ads.

    I had HEARD that moveon had a spot with injured soldiers asking bush to end the occupation of Iraq. Did anyone see this? Or did it not get to air? Or did I just hear incorrectly?

  6. Ben Huie
    Posted February 5, 2007 at 2:23 pm | Permalink

    I saw the ad – it was a good one. One guy ‘gesturing’ with his stump where his arm used to be.

  7. fleettwood
    Posted February 5, 2007 at 2:29 pm | Permalink

    Perhaps moveon.org should have asked their own congressional leaders of their own party to get us out of Iraq.You people won, do something.

  8. KSGolfnut
    Posted February 5, 2007 at 3:58 pm | Permalink

    I had an extra firm bowel movement this morning – in fact, it was downright hard; and painful. I wonder…can I blame Bush for that, too?

  9. Posted February 5, 2007 at 4:00 pm | Permalink

    I think Budweiser is going to lead the polls for the best commercial again this year. However, there were a few more contenders this year; in particular I like the robot from General Motors.

    See for yourself, Super Bowl Commercial Poll: http://todayspolls.googlepages.com/superbowl_commercials

  10. Julie
    Posted February 5, 2007 at 4:06 pm | Permalink

    Blake,They didn’t have an option for my favorite from last night which was the Blockbuster using the ‘real’ mouse. It was best all night.

  11. RD
    Posted February 5, 2007 at 4:23 pm | Permalink

    I viewed the moveon.org ad online, since I had no plans to watch the SB. Several in polichat last night mentioned that they had seen it during the game.

    Did anyone see the Chevy ad? I watched part of some SB Commercial Champs show the other night, where the winner of the Chevy competition to choose a new ad was introduced. The winner was a young woman (college student, I think), while all the others were teams of at least two. From the little clip they showed, it definitely used sex to sell. Lots of half-nekkid GUYS! (Should I add a WooHoo here? *grin*)

  12. Vaughn Tolle
    Posted February 5, 2007 at 4:37 pm | Permalink

    Julie, I agree; the “live mouse” Blockbuster ad was my favorite, going away.

  13. Ed Friedemann
    Posted February 5, 2007 at 7:41 pm | Permalink

    Why the need to spend so much time and effort and expense sucking-up to the Jews and their Shitty-Little-trouble-making Country?

    It is certainly of no benefit to us.

  14. Wiseman
    Posted February 5, 2007 at 8:38 pm | Permalink

    “Oh GOD ‚Äì I think I am living a science fiction novel made reality!”

  15. J R
    Posted February 5, 2007 at 8:45 pm | Permalink

    I liked the mouse best too.

    Another favorite was the unlucky dog…

    The butcher chased him away from his store. Other bad stuff happened to him. Then a car splattered mud all over him!

    SO he used that to pass himself off as a dalmatian so he could ride with the babes on the Bud beer wagon!

    I saw the last half of the moveon ad today. Compelling stuff from guys hurt by bush and his policies…

  16. Mr Kia
    Posted February 5, 2007 at 9:00 pm | Permalink

    For arguments sake, the entire world and country are totally screwed up by one George W. Bush.

    However, how much of that has changed in the last 15 months since he was re-elected?

  17. Mr Kia
    Posted February 5, 2007 at 9:00 pm | Permalink

    damn wrong thread sorry people.

    I think I liked the Federline serving fries the best.

  18. Posted February 5, 2007 at 11:46 pm | Permalink

    The Blockbuster mouse ad gets my vote also.

  19. RD
    Posted February 6, 2007 at 12:08 am | Permalink

    “However, how much of that has changed in the last 15 months since he was re-elected?”

    Other than the fact that hundreds more of our troops have died or been injured and that Iraq is probably bloodier and less secure than then, nothing–except that there’s finally a sense of getting something accomplished in Congress other than pitiful attempts at “saving” Terry Shiavo, banning gay marriage, gutting social security…