Towne West Medical Plaza coming to Towne West Square for nontraditional use

Michael Payton (from left), Jeff Englert and Grant Glasgow are trying to market a new Towne West Medical Plaza for a nontraditional approach to filling the mall.

WICHITA — Area mall manager Michael Payton is using a new saying to describe Simon Property Group malls such as Towne East Square and Towne West Square.

“The malls are starting to become the ‘alls.’”

He means the malls offer more than retail and restaurant options these days.

“We’re starting to see more and more nontraditional users work their way into the mall environment.”

The latest foray into a nontraditional use will be the new Towne West Medical Plaza, a potentially 50,000-square-foot area that could be home to a variety of medical users.

“Basically kind of a one-stop shop for different medical needs,” says Jeff Englert of Grubb & Ellis/Martens Commercial Group.

Englert and colleague Grant Glasgow are marketing the property, which will be on the west side of the mall between Sears and Dick’s Sporting Goods.

“This is something they’ve tried in other markets,” Glasgow says of Simon.

“You have a built-in customer base within Towne West mall.”

Glasgow says the mall has 6 million visitors annually.

Payton says the medical location will be convenient for patients, who also could be shoppers.

“They can do some shopping. They can eat.”

Glasgow says to see why this idea makes sense, look at the number of medical providers in the southwest Wichita area.

“It is by far the fewest in Wichita,” he says.

Englert says that area has only 1 percent of all medical offices in the city.

“Obviously, there’s a clear void,” he says. “That’s another reason why we thought this would be a good use of space.”

In addition to being convenient for patients, Glasgow says a medical plaza at the mall makes sense for doctors and dentists, too.

“This allows medical users to cluster,” he says. “They like to all be together.”

On-site management is another plus, he says.

“There are benefits like 24-7 security.”

The area likely will develop in phases.

“It will not cut off through the rest of the mall,” Englert says of access to shopping through that entrance.

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Better Buy Jewelry to open at Preston Village at Central and Greenwich

WICHITA — Also opening at Preston Village where BattleStations Gaming is locating is Better Buy Jewelry, which used to be in Towne East Square.

Juan Gonzales says he was forced to move because of Wright Career College’s expansion at the mall, but he doesn’t mind.

“We like the (new) area not only because I live nearby but also because we feel like it’s more secure,” he says. “It’s in a better, safer place.”

Also, Gonzales says, he doesn’t have much competition.

“There’s no jewelry stores on … this side of Kellogg and Rock Road.”

Like the BattleStations deal, Adam Clements of Builders Inc. handled this one as well.

The new store, which will also repair jewelry and watches, opens Sept. 25 and will have a grand opening Sept. 29.

Simon Property Group hires local firm to market space

WICHITA — It’s not exactly news when new space is available at a mall, but Jeff Englert makes a good case for 8,000 square feet that he and Grubb & Ellis/Martens Commercial Group colleagues are marketing at Towne East Square.

“To my knowledge, it’s the first time that Simon used third-party brokers in Wichita,” he says of Simon Property Group, which owns the mall.

Perhaps more significantly, Englert says, “They want to go after nontraditional mall tenants for this.”

Not that he and fellow brokers Nathan Farha and Grant Glasgow won’t look at retail.

“Retail is definitely going to be our first play there.”

However, Simon has had some luck with nonretail tenants, such as Wright Career College.

“They want to explore that some more,” Englert says.

The space is located on the west side of Towne East between Dillard’s and Sears at the second-most busy main entrance of the mall. Englert says it’s possible to add a glass exterior so the space is visible from outside the mall.

After retail, Englert says there could be possibilities such as office users, educational facilities or a fitness center.

He says he’ll soon have news on a new Towne West Square tenant.

“This will be pretty big news, let’s put it that way.”

Look for it in about a month or so.