Cato apparel and accessory shop to open in Wichita and have as many as three stores

WICHITA — Cato, an apparel and accessory shop for women and girls, is coming to Wichita with what looks like will be three stores.

So far, the North Carolina-based chain is confirming only one Cato, which is going in the former Senor Tequila space at Pawnee and Broadway.

There currently are Catos in Derby, Newton and El Dorado.

The Pawnee and Broadway Cato, which will open in November, will be Wichita’s first. Leisa Lowry and Cristi Howell of J.P. Weigand & Sons handled the deal.

Cato Corp. also owns Versona Accessories, which opened in this spring at Bradley Fair.

Versona Accessories opens in Bradley Fair

WICHITA — Versona Accessories opens Thursday in 7,500 square feet next to Fresh Market at Bradley Fair.

In November, Have You Heard? reported that the store would take the last of the former Ultimate Electronics space.

Versona, which is owned by North Carolina-based CATO Corp., sells jewelry, sunglasses, handbags, scarves, belts, footwear and hair accessories.

There are about a couple of dozen of the stores nationally.

Versona joins Fresh Market, Soma Intimates and Apricot Lane Boutique as new additions to Bradley Fair in the last year.

Also, Howard’s Optique relocated next to Sephora to make room for another new tenant.

This has been a much-wanted store for Bradley Fair and a certain segment of the shopping market, and shoppers won’t have to wait much longer. Keep an eye on this space in the next week or two for the news.

Apricot Lane Boutique, a national chain, to open at Bradley Fair this spring

WICHITA — Along with tulips and daffodils popping up this spring, Wichita will have an apricot, too.

Apricot Lane Boutique, that is.

Wichitans Kami and Mark Murphy are opening a franchise of the California-based women’s boutique at Bradley Fair in March.

“The store is a fabulous women’s fashion boutique that is very unique,” says the chain’s founder and CEO Ken Petersen.

There are 82 Apricot Lanes in 30 states, and they’re known for having limited quantities– maybe only a couple of each size — of name-brand and nonbranded apparel.

“Customers love that,” Petersen says. He says they like knowing not everyone will be wearing what they’re wearing.

“Our product mix is fast, and it’s fresh, and it’s on trend, and it’s constantly changing,” he says.

Petersen calls the store a mother-daughter boutique that appeals to both age groups.

He says he’s found it to be even more than that.

“I can’t tell you how many times we’ve seen grandma, mom and daughter in the stores,” he says.

“I didn’t want to be a juniors retailer. We didn’t want to be a Talbots-type of retailer.”

There also will be shoes, jewelry, accessories and gifts in a variety of price points.

“We’re excited to bring something that’s so hip and also something that’s a little more affordable to Bradley Fair,” Kami Murphy says.

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Versona Accessories to open next to Fresh Market at Bradley Fair in early spring

WICHITA — Fresh Market, which opened at Bradley Fair in June, is getting a new neighbor.

Versona Accessories is taking the last of the former Ultimate Electronics space.

“Versona is a store that we have been interested in for quite some time,” says Cathy Erickson, vice president at Laham Development.

“They are in other lifestyle centers similar to Bradley Fair, and we feel they’re a great complement to our existing women’s fashion mix.”

Versona, which is owned by North Carolina-based CATO Corp., sells jewelry, sunglasses, handbags, scarves, belts, footwear and hair accessories.

Currently, there are 22 of the stores nationally.

Erickson says the quality of Versona’s merchandise sets it apart from some other popular accessory stores.

Versona will open in early spring in 7,500 square feet to the west of Fresh Market and employ about 25 people.

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