Mattress Hub co-founder says chain is doing well despite saturated market

WICHITA — Has the mattress boom gone bust?

That was one reader’s question after noticing that – following the glut of new mattress stores in Wichita the last couple of years – the U.S. Mattress near Kellogg and Greenwich is closed along with the Mattress Hub clearance store at Central and West.

No one with U.S. Mattress could be reached for comment, but Mattress Hub co-founder Ryan Baty says business is great.

“The mattress business is a cutthroat business, but what allows you to succeed over time is giving customers a bigger, better deal and a variety of options.”

Baty says customers begin to focus more on price and options as a market gets saturated.

He says his chain’s clearance store didn’t close, but it did move to Towne West Square to capitalize on foot traffic.

The Mattress Hub at Towne East Square is being remodeled into a speciality sleep gallery that focuses on Tempur-Pedic and Serta iComfort gel beds.

The chain became a Tempur-Pedic Elite Retailer earlier this summer, which Baty says is the top distinction the company awards.

With Wichita already saturated, Baty says he’s working on two more stores in Kansas City, where he already has three Mattress Hubs.

“Our focus really is on Kansas City right now.”

Mattress Hub to open fifth Wichita store

WICHITA — Mattress Hub is continuing its rapid expansion, this time at home.

The Wichita-based company, which Ryan Baty and Mark Barrientos founded in 2008, is going to break ground on its fifth Wichita site this week.

It will be near the southwest corner of 21st and Maize Road, just west of where the new Chick-fil-A is locating.

“We think it’s one of the best real estate positions in the city, and we’re excited to be there,” Baty says.

“Being able to do this at home, being able to go out and still grow in our hometown, that’s what makes this really exciting for us.”

He and Barrientos each live on the west side.

The new store, which will sell Tempur-Pedic, Serta and Simmons mattresses, will have a 6,000-square-foot showroom. It will be similar to the Mattress Hub near Kellogg and Dugan.

“That’s probably it for Wichita,” Baty says.

That’s hardly it for the chain’s expansion elsewhere, though.

There are 21 Mattress Hub stores in Kansas, Oklahoma and Missouri. Baty says he and Barrientos are working on five more in the Kansas City area.

Baty says its their Wichita relationships that have enabled their expansion.

“We’ve got some great relationships,” he says.

For instance, he credits David Harris and RelianzBank for a “practically seamless” deal for the latest space.

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