You don’t say

“Our long-term plan is world domination.”

Josh Umbehr, responding to a question at Rotary’s Monday meeting about the growth plan for his concierge family practice, Atlas MD

You don’t say

“I want to be one of the 1 percent. But the problem with the 1 percent is there’s only 1 percent of them. If you want to build a business model that’s really far-reaching and world-changing, then it’s got to fit everybody.”

Josh Umbehr of Atlas MD quoted in a Bloomberg Businessweek story this week on concierge medicine