Hallmark expands at NewMarketSquare

WICHITA — Hallmark is expanding its presence at NewMarket Square.

In August, the chain will go from about 3,000 square feet to about 4,800 square feet.

“We’re very excited we’re going to be able to expand and grow this location,” says Cliff Sallee, a Hallmark district manager.

“We’re going to be able to get more product lines (and) more cards in the store.”

Sallee says the remodeling that will accompany the expansion will create Hallmark’s first advanced design in Wichita. It will feature maple trim, new fixtures and updated carpeting.

“It’s our very polished … store concept that we do,” he says.

Hallmark is taking the space Personally Yours will be vacating when it expands and moves across the parking lot this summer.

April Reed of Slawson Cos. handled both deals.

Sallee expects the expansion to take less than a month. The store may have to close for about a week during that time, but then it’s back to business.

“This has been a great market up here.”


West-side Amy’s Hallmark to close

WICHITA — One of the Wichita area’s five Amy’s Hallmark stores is closing, but that’s it for now.

The store at 21st and Ridge Road will close after business on July 20.

District manager Cliff Sallee says due to the economy, retail sales are not as strong as they once were. He says a drop in consumer confidence is creating a challenge, and traffic at malls and strip centers is down.

After the west-side store closes, he says, “We will still have four other locations in the market to serve our customers.”