Beau Monde Spa and Boutique consolidates beauty bar into Comotara space

WICHITA — Beau Monde Spa and Boutique owner Michele Wheeler is closing her makeup bar at Douglas and Oliver to consolidate her two stores into her expanded 9,000 square feet at Comotara.

“It really allowed me to put everything under one roof,” she says of the center at 29th and Rock Road.

The expanded space will have a BlowOut Bar for hair styling similar to the popular one Wheeler has had at her smaller location.

Wheeler says the move isn’t a financial one.

“It really just creates energy,” she says. Having everything in one place “creates the ultimate spa experience.”

“Wichita’s become very sophisticated and savvy in its beauty needs,” Wheeler says.

Beau Monde has many more national competitors now than when it started eight years ago. Wheeler says the fact that she brought many new brands to the market and focuses on customer service “really sets us apart from all the big-box experiences and competition.”

She says being at the center at Douglas and Oliver was great.

“Just the synergy on that corner is something really, really hard and unique to find,” Wheeler says. “It’s a great shopping environment to see women walk back and forth from store to store.”

Aspen Boutique owners James and Monica Smits also own the center.

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Beau Monde Spa and Boutique to expand at Comotara Center

WICHITA — Michele Wheeler began contemplating expanding her Beau Monde Spa and Boutique at Comotara Center more than a year ago.

With the entry of six new national competitors in the market, though, she figured she better wait before she made the investment.

She’s not waiting anymore.

“I just decided that it was the right time,” Wheeler says.

She’s adding 2,000 more square feet to her almost 6,000-square-foot space at the center at 29th and Rock Road. That’s where Eccentricity was before moving to part of the former Olive Tree Bistro space.

“I knew we had a great clientele,” Wheeler says.

Still, it was daunting when a new Sephora opened at Bradley Fair and two more opened within JC Penney stores. There also are two new Ulta Salon, Cosmetics & Fragrance stores, which are at NewMarket Square and Eastgate Plaza, and a Bare Escentuals at Towne East Square.

“I had to wait kind of wait and see what was going to happen,” Wheeler says. “We just had to stay true to our game and let everybody go check it out.”

She thinks Beau Monde has continued to do well in part because customers have “gotten behind that ‘shop local.’”

Also, she says, “It’s a little more personal attention when you come in here.”

In addition to the spa, Beau Monde offers makeup and skincare products.

Wheeler was prompted to finally take the extra space for a couple of reasons.

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