Category Archives: Tourism

You don’t say

“I’m like, are you kidding me? Do you know what you have?”

Go Wichita president and CEO Susie Santo telling the downtown Rotary club her reaction when people ask why she would leave Hollywood for Wichita

You don’t say

“Hey, Jimmy, we’ll leave the light on for you.”

Go Wichita spokesman Ken Vandruff inviting Jimmy Kimmel to visit Wichita in response to a skit on his show joking that the city is a great spring break destination

No Kansas companies will have a part of the 2013 Kansas Official Visitors Guide

WICHITA — The state tourism department has a new contract for the 2013 Kansas Official Visitors Guide, but it’s not with a Kansas company.

“I’m certainly not very happy with how everything went down with the RFP,” says Jeff Peterson, president of Topeka-based Peterson Publications.

Kansas companies used to produce and sell advertising for the guides until several years ago when Iowa-based Midwest Living took it over.

For a time, Peterson Publications continued to sell the advertising, then Midwest handled it, then it went back to Peterson.

Now, the state has contracted with Arizona-based Madden Media for sales and production.

“They produce guides for several destinations around the country, have great experience in doing that (and) have the capacity to do a project of this magnitude,” says tourism director Becky Blake.

There were six companies that submitted bids, including three Kansas companies.

“It’s also fair to say that this project was not one that I think any of these companies have done on the scale that I think the Kansas Visitors Guide is,” Blake says.

The guide is returning to an annual schedule with 300,000 copies compared to a recent biannual schedule with 700,000 copies.

Blake says cost was a factor in Madden’s selection as was some of the extras the company can offer, such as in the digital realm. She says the company will assist in distribution, too, and has the contacts to get the guides in the hands of more travelers.

Local firms are always a consideration, Blake says.

“The RFP even states a local company certainly would be preferable if … everything else was equal,” she says.

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