“We had a blast making it,” says Coryanne Graham, Oxford’s marketing and brand manager.
Part of the company’s mission statement is that Oxford’s “environment inspires happy residents who feel at home sharing hopes and dreams, recipes and fishin’ stories.”
Graham thought a video would be a great way to share that happiness.
“I saw a bunch of those ‘Happy’ videos,” she says. “There’s more than 800 of them. … I thought, man, that would be so much fun to do with our staff and residents.”