WICHITA — Brothers Ammar and Nazir Jesri have been desperately trying to leave their Absolute Natural Stones space at 10909 E. Kellogg to make room for the city to widen the road, but there’s been one thing that’s kept them from opening at their new space:
“We had to work things out with the city, and today we got a building permit,” Nazir Jesri says.
The Jesris will build a 12,000-square-foot building on 10 acres at 12225 E. Kellogg.
“We were supposed to be in by now,” Nazir Jesri says. “We ended up losing some money by not being there.”
When the business opens in its new space, the Jesris will debut a new business as well.
“We’re bringing in a franchise called Taylor Rental,” Nazir Jesri says.
The dealership is part of True Value, the Chicago-based company that has hardware stores of the same name.
Jesri says the rental business rents general tools and equipment, such as tractors, forklifts and special kinds of saws, for home and commercial use.
“It’ll complement our business,” he says.
For instance, a customer of his might buy flagstone from Absolute Natural Stones but then go elsewhere to rend a sod cutter and compacter to make a base to put the stone in. Jesri says it makes sense to get everything in one place.
The companies will be separate entities but in the same space.
There will be a party rental side of the business as well for tents, chairs, tables and tablecloths among other things.
On the stone side of the business, there will be room for displays so customers can see ideas of what to do with Absolute Natural Stones products.
“It’s totally different when you look at pallets of stones versus displays,” Jesri says. With a display, he says, a customer can walk away saying, “Oh, this is what I want to do.”
Jesri says the new space will make a difference for customers and his business.
“You’ll feel like you’re walking into a nice store,” he says.
That’s unlike his current space, which needs work that he can’t do.
“We can’t justify spending a penny on it,” Jesri says.
He’s not sure when the new building will open.
“I don’t know if we’ll make it by the end of the year. … Early 2014 is the goal.”
Jesri won’t complain if it happens more quickly.
“We need to be out of here.”