Lowen is a 62-year-old graphics and sign company. Image Transform is a 39-year-old digital graphics and dye sublimation fabric printing company.
“It’s basically taking the best of both worlds and making both companies stronger,” says spokeswoman Jordan Walker.
She says the acquisition “is coming at a really good time.”
“We’re currently expanding in a lot of different product lines.”
Image Transform can print on fabric, which is something Lowen used to have to use an overseas company to do.
“Currently we have to go through a third party for that,” Walker says. “Now, those types of products are going to be made in the U.S.”
Consequently, she says, turnaround times will shorten.
The biggest change at Image Transform will be the name, Walker says. It will be known as Lowen Visual Imaging. Walker says there won’t be any change in staffing levels with the acquisition.
Most everything Lowen Corp. does is in house, and Walker says the company will continue to take orders through Hutchinson and will work with Lowen Visual Imaging as it does with its two other out-of-state divisions.
“We’ll communicate with them very similarly.”
Lowen has six operating groups with the addition of Lowen Visual Imaging. They are Lowen Color Graphics, which is the largest division and handles fleet graphics and wide-format banners; Lowen Sign Co., which is the second-largest division and handles real estate signs; New Vista Image, which does architectural signs; Lowen Certified, which is a training and testing division for installers nationwide; and Lowen IT, which handles business and residential technology service through Hutchinson and Wichita offices.
Although Lowen Visual Imaging will remain in Iowa, Walker says the acquisition will allow Lowen Corp. to expose the company to a larger audience.
“We’re able to take them more national.”
She says the acquisition allows Lowen Corp. to grow, too.
“It’s continuing to expand across the country.”