TV personality Roger Hazard is new ‘design ambassador’ for Custom Cupboards

WICHITA — At this week’s Kitchen & Bath Industry Show in Chicago, Custom Cupboards is introducing its new national design consultant.

“I like to think of myself as more of a design ambassador for Custom Cupboards,” says Roger Hazard, a TV personality from “Sell This House: Extreme” and “Move This House!

Hazard discovered the Wichita company two years ago when he was shooting a pilot.

“We were in a time crunch,” he says. “I needed something that was high quality and had great function and style … and they came through in a pinch.”

He’s continued using Custom Cupboards products ever since.

“I’m put into some of the most unusual, strange and funky homes that I’m supposed to transfer in a (short) matter of time and on a tight budget,” Hazard says.

He says Custom Cupboards truly provides custom looks and fits. Hazard decided to approach the company about teaming.

“The goal is to really position us in the marketplace as someone who really helps customers get their dream kitchens in,” says president Mael Hernandez.

Custom Cupboards has dealers in 37 states.

Hernandez says Hazard is more than a spokesman.

“He wanted to do more than that.”

He’s teaming from a design perspective, and Hernandez says that will help position the company to grow.

Hazard says they’ve yet to even figure out all the possibilities of their partnership.

“I’m excited to see where we can go.”