WICHITA — Though Greg and Melissa Wilson aren’t locating their new Liquor Warehouse at NewMarket Square, NewMarket is part of what convinced them to choose the 21st and Maize intersection.
The Wilsons’ store will open at Prescott Center near the southwest corner of the intersection in September.
That’s across from the NewMarket entrance by Walmart.
“It’s a perfect draw coming right out of that Walmart exit,” Greg Wilson says.
He says he and his wife looked at several properties in the area, but that one “was going to be much more customer friendly.”
The store will be 3,000 square feet.
Wilson says he won’t know what he’ll specialize in until his customers tell him what they want.
“We have been customers for our entire lives, and no one has asked us our thoughts and our opinions on anything,” he says. “We as customers just accept what folks do with us.”
Wilson says that’s not how he wants his store to be.
“Our notion is let’s mix and match,” he says. “Let’s kind of be the disc jockeys of the retail world and take special requests and take call-in orders and (do) unique packaging.
“The customers run the thing. Not us.”