For several years now, businesses have pondered the holiday or Christmas greeting card.
Should they send such cards to customers, vendors and business associates? Do they need to as a way to build business relationships? Should business even be a part of the religious holiday of Christmas?
Most of us decided long ago that there’s really no right or wrong answers to those questions. Businesses can have a range of valid reasons for sending — or not sending – Christmas greetings.
And then came the Web, which added some new dimensions and technological twists to the old debates over holiday messages.
The Greteman Group reports that it handles a lot of holiday greetings — online and through regular mail — for clients.
And the advertising and marketing agency has developed a clever Web-card and game of its own for Christmas. The seasonal greetings opens to an online aviation trivia game.
It’s sure to entertain.