Churchgoers live longer?

There should be some marketing potential here:

People who attend religious services regularly — and denomination didn’t matter — have a 20 percent overall lower risk of death than those who don’t, according to a new study by researchers from Yeshiva University, in the Bronx, and its medical school, Albert Einstein College of Medicine. The results are an outgrowth of the Women’s Health Initiative, a long-term study following more than 90,000 women.