Not sure if this is marketing genius or a costly move (or both), but the Associated Press reports that Dr Pepper is making good on its promise of free soda if Guns N’ Roses released its new CD in 2008.
The soft-drink maker said in March that it would give a free soda to everyone in America if the album dropped in 2008. “Chinese Democracy,” infamously delayed since recording began in 1994, goes on sale Sunday.
“We never thought this day would come,” Tony Jacobs, Dr Pepper’s vice president of marketing, said in a statement. “But now that it’s here, all we can say is: The Dr Pepper’s on us.”
Beginning Sunday at 12:01 a.m., coupons for a free 20-ounce soda will be available for 24 hours on Dr Pepper’s Web site.
In case you’ve missed it, we have a new blog in the family.
Air Capital Insider made its debut yesterday. That’s where you’ll find everything you need to know about the aviation biz inside and outside Wichita, thanks to aviation reporter Molly McMillin. In addition to industry news, Molly will provide lots of tids and bits about aviation that don’t always find their way in the paper.
Molly has been on the aviation beat for nearly a decade. “That makes me sound very old,” she said. But she’s not just a reporter, she’s an aviation enthusiast. Her dad got his private pilots license when she was growing up, and she’s now learning to fly in his 1956 Piper Tri-Pacer. In fact, she made her first solo flight on Nov. 1.
So check out Air Capital Insider and let us know what you think
Seems lawmakers listening to the bosses of the Big Three automakers weren’t too enamored with how the Detroit men traveled to Washington.
In a story on CNN.com, Rep. Gary Ackerman, a New York Democrat, called it “a little bit suspicious” that Ford’s Alan Mulally, Chrysler’s Robert Nardelli and General Motors’ Richard Wagoner flew corporate jets to request money to help rescue their businesses.
“There is a delicious irony in seeing private luxury jets flying into Washington, D.C., and people coming off of them with tin cups in their hand, saying that they’re going to be trimming down and streamlining their businesses.
“It’s almost like seeing a guy show up at the soup kitchen in high hat and tuxedo.”
None of three responded the criticism during the hearing, but their companies defended the CEOs’ travel as standard procedure. All three have policies requiring their CEOs to travel in private jets for safety reasons, CNN said.
“Making a big to-do about this when issues vital to the jobs of millions of Americans are being discussed in Washington is diverting attention away from a critical debate that will determine the future health of the auto industry and the American economy,” GM spokesman Tom Wilkinson said in a statement.
I’m also guessing that there are a fair number of people who work in our city that are OK with the Big Three owning business jets.
Steve Kopperud, currently a Washington lobbyist who has more than 25 years of experience in the agricultural and government arenas, brought a truckload of information for his talk this week at the Kansas Agri Business Expo at Wichita’s Century II.
During the bio-tech part of the discussion, he spoke of a salmon that is being genetically designed to produce 30 times as much food. And then there was the environmental pig, which has been designed to defecate less but tastes just as good. “The pig is more environmentally friendly,” Kopperud said.
He was speaking of the carbon cap that all ag producers must consider. The EPA will set the standards and fines will be levied for a business — ag or otherwise — for exceeding those carbon limits.
There should be some marketing potential here:
People who attend religious services regularly — and denomination didn’t matter — have a 20 percent overall lower risk of death than those who don’t, according to a new study by researchers from Yeshiva University, in the Bronx, and its medical school, Albert Einstein College of Medicine. The results are an outgrowth of the Women’s Health Initiative, a long-term study following more than 90,000 women.