The battle for Wichita market share between Cox and AT&T’s UVerse might heat up a little bit this week, with Kansas Jayhawk football in the middle.
The Jayhawks’ game Saturday night against Davy Crockett – I mean, Sam Houston – will be broadcast on Fox College Sports. UVerse offers FCS; Cox does not. This morning, the hosts of the Game Plan, a sports talk show on KSGO, were mounting a campaign to try and change that.
We learned weeks ago that UVerse’s sports offerings are FAR superior to Cox, including satellite-like access to the collection of Fox Sports directional channels – you know, Fox Sports Midwest, Fox Sports Houston, Fox Sports Clonmel, etc – across the country. Despite that, a Cox representative in Arkansas said then that the company has no plans to change its channel menu to compete with AT&T.
I recall that a few years ago, Cox responded to the outcry over a Wichita State basketball broadcast on ESPNU by adding the channel to its digital sports tier. It’ll be interesting to see if there’s a similar outcry over KU’s Saturday game, and if Cox responds.